Millennial Marketer

What is Millennial Marketer? …and Why Did I Start It?

Are you a seasoned marketing professional trying to understand Generation Y? If so, you’re not alone. Businesses of all shapes and sizes are eager to reach this demographic. Of course they are — at 70 million in the U.S. alone, Gen-Y holds immense purchasing power. But drawing in this influential group of consumers is no [...]